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Monique Davis

Very Nice!

Vikram Narayan

Hi Dana. Nice post. I just wanted to take a quick moment to add to your points. When you give away something using a one shot approach ("sign-up to get this free gift"), the person signing up does not expect to receive monthly email newsletters. Hence, it is important to mention that this is a monthly newsletter that they are signing-up for. Else, you risk putting some people off. I've been through a number of websites where I signed up for the freebie and then got surprised by periodic emails from the site owner.


Vikram Narayan

Dana Lynn Smith

Excellent point Vikram - it's important to point out that a newsletter subscription is included. When advertising my free ebook, I say "You'll also get a subscription to The Savvy Book Marketer Newsletter."

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