by Dana Lynn Smith
Every author who has a book for sale on Amazon.com should be enrolled in the Amazon Associates affiliate program. Even if you don’t have a book on Amazon, you can still profit from this program by promoting other books or products using your affiliate link.
Just sign up for an Associates account, then create affiliate links to place on your website for your own books and any other books or products you’d like to promote. As an Associate, you will earn a commission (called a referral fee) each time someone clicks on one of your affiliate links and purchases the product. This is extra revenue, above and beyond whatever you normally make when you sell a book on Amazon.com.
Even better, you’re paid a commission on anything else the customer purchases during the same shopping session on Amazon. So if they put your book in their shopping cart, then decide to purchase a Kindle or a new vacuum cleaner, you get commissions on those items as well.
The amount of the commission depends on the type of product and your monthly sales volume, but it ranges from 4% to 10% of the total purchase made by the customer. You can read the fine print and find a commission chart here. You can’t use your affiliate link when you make personal purchases on Amazon.
To get started, sign up for an Associates account at https://affiliate-program.amazon.com/. You will be assigned an Associates ID, usually a string of numbers or letters ending in 20. To create a link that will give you credit for sales, use this formula:
Replace “ASSOCIATESID” with your own Associates ID
Replace “ASIN” with the Amazon product ID. For books, use the ISBN-10 (10-digit ISBN). For other products, look for the ASIN. Both are located in the Product Details section of the product page.
Check your product link to make sure there are no extra spaces, and test it to make sure it works. There are also some link building tools on the Amazon Associates page, and you can even create banner ads or a whole store full of products.
What other products could you promote? Feature complementary, non-competing books that would appeal to the people who read your books. If you’re a cookbook author, you can link to your favorite cooking gadgets for sale on Amazon. If you’ve written a travel book or a book on photography, you could link to cameras. Think about how the product categories on Amazon.com tie to your book and use your imagination.
You can use your Amazon Associates affiliate links any place on your website or blog where you link to your own book or to other products for sale on Amazon.com. Affiliate links can also be used in ebooks, special reports, and other information products. If you're writing articles that will be used on other websites, be careful about using affiliate links. For instance, EzineArticles.com forbids the inclusion of affiliate links, and if someone has paid you to write an article it probably wouldn't be acceptable to include affiliate links.
Note: Amazon is dropping Associates in some states due to changes in sales tax laws. See this article for details.
Other Amazon-Related Articles:
How to Increase Your Book's Visibility in Amazon's Search Results
Publishing Content for Amazon's Kindle
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