Working With Your Local Library

Recently a children's book author told me that she had contacted her local library (in a large city) asking to donate a copy of her book and offering to do a book reading for children. She was told that they select books based on reviews in major book review journals and they weren't interested in a reading.

While reviews are one of the most important sources of information for choosing library books, they usually aren't the only criteria. And, many public libraries do welcome local authors. Some have a special section in the library showcasing the work of local authors or a special policy about acquiring local work. Others offer authors the chance to do readings or presentations at the library.

Here are some tips for working with your local library:

Search the library website looking for their "collection development" policy. This should give you insight into how and why books are selected and who to contact. See this example a policy that's friendly to local authors, from the Pima County Public Library in Tucson. This page also offers excellent advice on what to include in your "sell sheet," the promotional flyer for your book.

Whether you are seeking to sell or donate your book, make it clear that you are a local author and ask about any programs the library has for local and regional authors.

Let the library know about your events or media coverage in the area, such as book signings, radio interviews, or newspaper feature stories.

Many libraries offer lectures, readings and other events featuring authors. In some cases you can sell copies of your book at your event or even get paid a speaking fee. Sometimes these events are organized by the "friends of the library" or other similar volunteer groups.

See this page for details about submitting books to book review journals.

For more information about selling to libraries, see The Savvy Book Marketer's Guide to Selling Your Book to Libraries.

Comments

[Fiona Ingram]

I have found the same problem (reluctant libraries)and a possible reason is that regional libraries may have to ask permission from a head office or centre - the old red tape issue. (That's my problem in South Africa) Another stumbling block can be that libraries do NOT want authors to sell books from the reading; one should make sure of individual library policy on this. Authors should also ensure their book is registered on WorldCat, the library system listing books for libraries. That will give more credibility. Authors should also try to get several 'professional' reviews from review sites/magazines that are respected, and make sure they include these in their query letter. One might not have a Kirkus Review to hand, but three or four solid reviews from respected sites can be equally persuasive.
Authors can try a subtle approach by giving the librarian a batch of bookmarks and postcards to give away and arouse interest, and then discreetly suggest an author reading and a book donation if enough interest is generated. Then there is no pressure on the library and they have got something to give to subscribers.
Another option is to approach literacy or reading centres where they are really book needy and open to suggestion or else just more flexible.

[Dana]

Terrific ideas Fiona! Thanks for sharing.
Dana